After playing many different roles within the nonprofit world, Carly Euler now serves as the marketing manager at Memory Fox. Memory Fox is a technology platform that helps nonprofits collect impact stories directly from the community and use them to meet their goals. While these goals are typically to raise more funds for the organization, Memory Fox helps clients think outside the box to use video testimonials for a wide variety of purposes. Videos from the population of people the nonprofit is directly working with makes a powerful impact on donors. Authentic videos versus well-polished videography done by professionals allows viewers to feel a stronger connection to the speaker. Some organizations even use video testimonials from events as part of their grant applications with great success. The team at Memory Fox is dedicated to helping nonprofits elevate their events by putting human faces to the name and mission of the organization. They offer barrier-free technology that allows nonprofits to gather large amounts of content in a short period of time. Innovative strategists and designers like Carly Euler are working diligently to support nonprofits in expanding their reach and global impact.
Main Topics
- Memory Fox digitizes storytelling (02:36)
- Using stories at fundraising events (06:28)
- Nonprofit shift from videography to social content (08:45)
- Memory Fox’s equitable pricing scale (11:20)
- Using visual testimonies beyond the events (15:45)
- Effective tool for receiving feedback (19:15)
- “Why I support” campaigns (23:30)
- User-friendly technology for recording videos (26:05)
- Increasing nonprofits’ reach (28:25)
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